Brazen Boutique

Clothes represent the way we express ourselves. It is the most crucial element of one’s personal brand. Brazen Boutique understands this concept and aims to encourage and empower its clients to find everyday wear with a personal touch. They specialize in comfortable yet stylish outfits, and it saves you the hassle of deciding what to wear every day. With excellent product quality, they should’ve seen a higher order volume; however, they were not getting their money’s worth out of the tracking solution they were on. There was unprocessed order information and lots of customer queries, plus they did not have any automation (email or SMS) related to keeping customers informed on their order status.

Intro to Rush

Brazen Boutique joined hands with Rush to address the issues they were facing. With its advanced technology, Rush was able to help Brazen Boutique with

• Satisfying customer queries - WISMO tickets
• Frequent tracking numbers processing
• Integrations with email messaging and product review apps
• Automated email flows
• Creating additional revenue streams
• A fully customizable tracking page
• A simple and trouble-free checkout process

The branded tracking page

Utilizing Rush’s customized tracking page feature, Brazen Boutique addressed and solved its WISMO tickets problem by

• Enabling the customers to follow the progress of their orders at any given time during its transition
• Making it accessible from anywhere using any desktop or mobile device
• Answering the FAQs right on the tracking page leading customers to self-serve
• Integrating Rebuy to create intelligent personalized offers directly on the tracking page.

Integrating Klaviyo to create personalized email flows

With Klaviy's smart-shipping flows, Brazen Boutique was able to:

• Increase CLTV through proactive communications with its customers
• Enrich shipping email flows with educational information to create a connection with customers.

Analytics and reports

Rush custom shipping reports and analytics based on KPIs. This feature enabled Brazen Boutique to identify the weaknesses in its order-to-delivery process and take proper action to resolve them. Using Rush analytics and insights, they differentiated effective marketing campaigns from those not doing well. It led their marketing team to create personalized email flows and pave the way for effective customer communication.

Collecting UGC on autopilot with Rush and Judge.me integration